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eDM Conversion Rate Optimisation Tips

Conversion Rate Optimisation (CRO) is the method of using analytics and feedback to measure and improve the conversion rate from your website or landing pages. It’s focus is to reduce the bounce rate – that is visitors leaving your website without first taking action on it.

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Is Your Business Using CRO?

Conversion Rate Optimisation (CRO) is first in mind nowadays to increase the website conversation rate. It’s focus is to reduce the bounce rate off websites and landing pages.

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Trust is Built with Consistency

The heading “Trust is Built with Consistency” is a popular quote by Lincoln Chafee. It nicely sums up what your business achieves from consistent communication with your email marketing list.

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22 Percent New Websites Use WordPress

WordPress has reached new heights with its open-source software. With its ‘General Public Licence’ (GPL) users can use the WordPress software for free and also change it and share it. This freedom has been a game changer in the blogging software sphere and WordPress left has left its rivals behind.

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Amazon’s 20th Birthday

Amazon was founded twenty years ago. Today it is the world’s largest online retailer. Foundered by Jeff Bezo it was built in a garage with his first employee. Jeff still runs the company today and now Amazon has 117,000 employees and has a market capitalisation of USD $151 Billion.

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DIA Tracks TXT Spammers

The Unsolicited Electronic Messages Act 2007 covers electronic messages, mobile txts and faxes. It has been managed by the DIA for nearly seven years now. Are you receiving txt spam? The answer is more than likely ‘yes’.

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How To Keep Your Email Subscribers

The challenge remains – how to keep your email marketing subscribers. Will the next email message result in a large amount of unsubscribes? This is a real fear for marketers. There are steps your business can implement right now to slow the unsubscribe rate down.

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How To Get Your Unsubscribed Email Recipients Back

It’s time to get your valued unsubscribed email recipients back on your business email marketing list – and we know how you can do it. Our system also secures new subscribers and helps you re-engage with inactive email recipients.

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Internet Revenue and Profit In Real Time

Just when you thought you’d seen it all – now you can watch in real time how much revenue and profit your favourite Internet companies generate. The clock starts running as soon as you land on the page and the revenue and profit starts growing (or not as is the case for some Internet companies)….

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