Conversion Rate Optimisation (CRO) is first in mind nowadays to increase the website conversation rate. It’s focus is to reduce the bounce rate off websites and landing pages.
With CRO you’re not spending more money bringing more visitors to your website or landing page – you’re focusing on improving the rate of action taken on the site i.e. visitors joining email lists, requesting a meeting or quote for a service or product.
Mobilize Mail has a standout Conversion Rate Optimisation infographic to share with you. A very cleverly designed visual with tips on how to track and improve your CRO.