In this video, Brian Brown from Silverpop discusses three tactics for taking your email marketing strategy from being outdated to being outstanding.

What is Project Campfire? It is a free service to help business owners that Mobilize Mail Limited is reigniting. Project Campfire is a blogging initiative that began 18 months ago, its focus is to help businesses get found on the internet and on the internet search engines. From its inception the Project Campfire has been successful for businesses and offers a popular marketing solution that has no costs to them and asks for a minimum amount of time invested to succeed.

What is Spam? Spam is the generic term for the electronic commercial email, fax, and mobile phone text and image-based messages you may receive without requesting them. You will find that almost always these messages are of a commercial nature and invite you, the recipient, to buy a product or service.

Designing a viable Email template can be trickier than you may think, but it is very important for the success of your Email Marketing campaigns. There are many variables with different email clients and making sure you have an effective message which communicates with the recipient is key.

The world of Email Marketing NZ is changing and your email marketing audience is changing too. Smartphones are all the buzz and the numbers of people assessing their email on smartphones and other Web enabled devices is growing day by day.

There is a real buzz around about Pinterest and it is no surprise that it is the fastest growing social media site, but Pinterest is not for everyone. The percentage of Pinterest visitors who click on links that go to other sites, is higher on Pinterest than it is on other social media sites, The largest independent news source dedicated to covering digital culture, social media and technology – Mashable.com reports Pinterest is ranked the number 3 social media site.

To be a successful blogger you have to keep up with the many different aspects of blogging and accept that it is a constantly evolving genre. But central to any change in the way to deliver a blog is the ability to write compelling, fresh and engaging content consistently and continuously over time.

For Email Marketing NZ to be effective it should begin with a plan of action. On your plan should be to create a article marketing strategy with a list of tasks to be achieved and a time-frame that they will happen. Here are some article marketing plan tips from Donna Richardson, the Director of Mobilize Mail Limited has some great tips about article marketing.

There is no doubt that email newsletters are a powerful marketing tool that keep you in touch with your subscribers and keep them up to date with what your business is doing and what you have on offer and this cements your relationship with them. The difficulty with newsletters and all marketing emails is getting it opened by the recipient, their inbox will be full of emails and you want your email to appear interesting and worthy of a “open click”.

It is sometimes hard to remember how we communicated before emails, both in business and in our daily lives, the days of hand written letters are a distant memory for many of us. In business Emails are now the predominant form of communication and the importance of them as an effective short burst communication is widely accepted. Email Marketing NZ has grown and evolved over the years and for many businesses it has become a key part of their marketing strategy. To ensure your business can take advantage of the benefits of short-burst communications, there are a few key things to keep in mind when putting together your email marketing campaign.