Businesses tend to use the digital marketing strategies they understand and have confidence in while ignoring the rest. Reading articles on digital marketing may not change what your business is doing immediately however when the time is right more knowledge on what is available will be useful.

Gareth Morgan has launched a new political party called TOP (The Opportunities Party) and it’s off to a good start with well over the prerequisite 500 financial members but what will it take for the party to get 5 percent of all party votes to get into Parliament? We believe TOP will need to fully embrace online marketing including email marketing Clinton Style

For Email Marketing NZ to be effective it should begin with a plan of action. On your plan should be to create a article marketing strategy with a list of tasks to be achieved and a time-frame that they will happen. Here are some article marketing plan tips from Donna Richardson, the Director of Mobilize Mail Limited has some great tips about article marketing.