Is your business guilty of saying something like this?  “We don’t have a business blog because we’re not writers”.  There is a fear out there when it comes to business blogging so it is often overlooked as a marketing channel for New Zealand businesses. So why is a Business Blog so scary?  The writing style…

Ah the company blog, it seems everyone’s got one (this is ours!), sadly not everyone is doing a great job blogging. When Businesses get it right – their sales are more consistent according to hubspot. There is also a clear correlation between frequency of posts versus acquisition of new customers –