SnapChat is is a photo messaging application used to share photos, videos, add text and drawings. It is very popular with young people – so your children under 18 years, and young adults between 18 – 35 years will more than likely be using it.
Facebook tried to acquire it back in November 2013 for USD $3 Billion. The young owners of SnapChat – Evan Spiegel and Robert (Bobby) Murphy; turned Facebook down and by doing so sacrificed a cool USD $750 Million each!
SnapChat now has approx. 50 employees and by April this year over 70 million users per month!
With it’s ‘young people’ following you can see why Facebook and other social media businesses have their eye on them.