Business Email Marketing Tips – new eBook
Email Design is getting more air time and budget now due to the high use of mobile devices. How your eDM presents on the smaller devices can make or break the success of the campaign. Also your eDM content needs to be relevant and targeted. In this new eBook we have tips on how to write content for eDMs and blogs and how to improve your conversion rate from your email marketing campaigns.
Some businesses are falling into the trap of just using social media to share their digital marketing campaigns.
Marketers have either forgotten the ‘tried and true’ channel “email” or they’ve fallen into the trap of believing email no longer works. This is a big mistake – email marketing remains the best channel for communication, conversion (clicking of links within the eDM) and engagement (taking further action once they’re where you want them to be – on your website or landing page).