Here are a few books we recommend you read soon. There is not a book listed here that we have not personally read – and all these books are in our office for continuous reference they are that good! List of Books: Click: What Millions of People Are Doing Online and Why it Matters Why…

It is well known that increasing the relevance of email promotions is a key for good results, however many overlook a great source of information for personalisation – Website analytics data. With recession looming, it will be even harder to get customers to respond to your emails, so it’s important to use all the tools…