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Archive for August, 2007

NZ Anti Spam Act: Sales People Will Hate It

I had an irate sales manager ring me up today wanting to confirm with me something she had heard on the sales grapevine. They had just won a great opportunity with a large organisation in New Zealand. A department within…
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NZ Anti-SPAM: When an Email is Not Commercial

Here is a very interesting question from a blog reader. “So do I need an unsubscribe facility in an email that I send an established customer who I have been doing business with for over days/months/years?” If I have interpreted…
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Unsolicited Electronic Message Act 2007 – You Need Consent

Hello all, I get about 10 questions a day now regarding the NZ Anti SPAM Act. The most common question I get is… “Before the Act comes into force, do I need to be sure I have some kind of…
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Question about inferred consent

Question sent in from a blog reader: “Will it be enough for inferred consent that the recipient is in the same business sector as the marketer?” Nice try – but the answer (in my opinion) is NO. Being in the…
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Honoring a request to unsubscribe – from when?

A blog visitor raised an interesting question that I thought would be of enough interest to contact the DIA about. I remember that in the Act it does provide the answer but I wanted a more basic guideline from the…
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How can I add an unsubscribe link to all my emails?

Another question just came in from a blog reader. “How can I add an unsubscribe link to all my emails?” There is another more important question for anyone who has more than themselves in the business: “How to I manage…
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Harvested Emails and the NZ Anti-SPAM Act

A question from a NZ based business that wants to use Mobilize Mail for commercial email. “I have a harvested list of subscribers that I have built up over two years and have emailed them over a 100 times. Can…
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The cost of compliance for Business

We have quite a bit of experience in email marketing and helping businesses with their email marketing strategies especially in the small and medium business sector. This also means we see a lot of how businesses work. Now the government…
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Suing companies who send email

Interesting… seems that there is a growing opportunity to make an income suing companies that send opt-out email regardless of whether they cause issues with the recipient or not. I located this article last night about a person in the…
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DIA NZ Anti-SPAM Road Show

Hello all, Details for the road show are below. Anti-Spam Seminar Schedule The Anti-Spam seminars are scheduled on the following dates: • Auckland – Crowne Plaza Hotel, 128 Albert St, Monday 20 August, 10am – 12pm • Auckland – Bruce…
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