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Archive for June, 2007

Get More from Your Email Campaigns

A missed opportunity – increase your mailing list registrations. Many businesses are missing out on growing their mailing lists daily. A proven method of getting more people on your email mailing list is to put your registration information boldly on…
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Selling is caught in the Act

On 5th September 2007 the New Zealand Anti Spam Law called the Unsolicited Electronic Messages Act 2007 comes into force and currently there is no code of conduct or official practical guide to assist us (yet). Fortunately we have access…
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Does my one to one emails need an unsubscribe link?

Client Question: When must an unsubscribe facility be included in a commercial electronic message? Is it only bulk emails, or is it all messages including one to one correspondence? Answer: The New Zealand Unsolicited Electronic Messages Act covers all commercial…
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Email Campaign Statistics – Are They Useful?

Working smarter not harder – it’s not as easy as it sounds except when it comes to email marketing. Whether you run a business as a marketer for your clients products or services or you are promoting your own, the…
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